5-Step Guide to using Instagram Ads

 Basically, Instagram ads are posts for where businesses can pay to serve Instagram users. In that ads are look similar to normal posts but always contain a sponsored label to indicate that they are an ad. It also has more features like links, CTA buttons, and product catalogs. You can also consult the best Instagram advertising agency in India and they can help to create a good advertisement for your business. There are different types of Instagram ads they are,


  • Image ads

  • Stories ads

  • Video ads

  • Carousel ads

  • Collection ads

  • Explore ads

  • IGTV ads

  • Shopping ads

  • Reels ads


You can choose the best ad type that matches your specific business goal. Indeed, image ads are best suited for campaigns with compelling visual content that can be conveyed in a single image. If you want to make your user have a closer look at the brand and services then you can use the video ads. The carousel ads come with a series of images or videos. You can use this ad for,


  • Showcase a collection of related products

  • You can share up to 10 images or videos

  • You can tell a multi-part story


Showcase a collection of products directly from your product catalog are collection ads. And it is a combination of carousel ads and shopping ads. The explore ads appear on the explore tabs. In the explore tabs you can discover new contents and accounts that are tailored based on the user's Instagram usage habits. Withing the Instagram app the shopping ads take users directly to a product description page. You can choose one ad from it and you can do the campaign. You can also consult the best Instagram advertising agency and they can help to choose the best ads for your business. Instagram provides many benefits when you advertise in it. It has many users and audiences so you can grab more customers for your products. 


Instagram gives you to focus on the right people, at the right time, and with the right message and imagery. Only people who find your products and services interesting may purchase from you. So it’s crucial to keep the required audience interest in mind to create the content strategy. To promote your advertisement on Instagram you can publish content on-site. When the customers see the purchased product in the real world then they may have the satisfaction to buy the product. 


It can also help to visualize and understand your product. You can use the bold color-coded feed based on which shade of your product you are going to promote. Another idea to promote your product is you can conduct a contest or giveaway. That can attract more customers to your business. You can give it a try with these ideas to promote your business. Videos have to be innovative to make your brand known to customers. Instagram is a great place to promote your business. So make creative videos and posts and put them on Instagram as you can get profit in the business.



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