What are 5 Instagram ads?

 Instagram is a social media where people post their photos and videos. Nowadays it is used as a marketing platform too. And it gives many benefits for you to get profit in business. You can make your product to known many people by advertising on Instagram. Advertising is a good way to grow your business. You can consult the best Instagram advertising agency in India and they can help you to advertise on Instagram. There are different formats of ads on Instagram. Below are the 5 formats of ads on Instagram.

Image ads

You can advertise your business using single images to advertise your brand, product, and services in the image ads. Actually, image ads are best suited for campaigns with compelling visual content that can be conveyed in a single image. You can also add text to the images. For the best results, Instagram recommends limiting overlaid text as much as possible. The stories ads can still use images that help to picturise your product and the brand of your product.

Video ads

Video ads allow businesses to give users a closer look at their brand, products, and service. Video ads can be up to 60 minutes long. But making a shorter video is usually effective. The video can give information about your product to the viewers. From seeing the product clearly, the user may be ready to buy your product.

Carousel ads

The series of images or videos that users can swipe through is the carousel ads. In fact, the videos or images can appear both in-feed and within Instagram stories with a call-to-action or swipe-up link that leads users directly to your website. On the carousel ads, you can showcase a collection of related products. You can share up to 10 images or videos in the carousel ads.

Collection ads

Showcase product directly from your product catalog is the collection ads. It is a combination between carousel ads and shopping ads. In fact, it is best suited for e-commerce brands as they allow users to purchase products directly from the ad. If the user clicks your ads they are directed to an Instagram instant and experience storefront where they can learn more about the product and proceed to purchase.

Explore ads

On explore ads they appear within the explore tab. It appears when someone clicks on the photo or video from exploring. The explore ads can be both image or video. Indeed, explore tabs are constantly changing, and explore ads allow the business to be shown alongside culturally relevant and trending content.

These are the 5 Instagram ads that can be used for your business. You can consult the best Instagram advertising agency and they can help to advertise on Instagram. Instagram marketing helps to promote a brand on networking. In fact, Instagram helps to brand connect with many audiences, increase brand awareness, and boost sales. The videos need to be creative so that they can attract your audience. Make sure to make a good video or image for your advertisement. In that case, you can get more customers for your business. Advertise on Instagram and grow your business.